On yer bike

Alexander Girard (1907-1993) is a real design icon for me - His work is playful and colourful; taking craft inspired patterns and giving them a modern twist. Maximo is now the official firm given the task of looking after his legacy and working with companies like Columbia Forest Products on their PLYprints, Flor (a total fave of mine) on the La Fonda del Sol carpet tiles and Vitra with the re-issue of his 1963 designed Wooden Dolls. And now, Girard patterns are funking up bikes!

Electra Bicycle Company created these two sweet rides, based on their Amsterdam bike, and dressed up all pretty with Girard's Madonna and Tree of Life designs. To hook yourself up with one in Canada click here for a full listing of retailers across the country, or check in at your local bike shop.



Bookmark and Share